The New HITS 97.3 welcomes Shaggy to Revolution Live in Downtown Fort Lauderdale, Thursday November 9th!
$25 / $27
Luck is always a fine thing in entertainment and in life, but SHAGGY knows better than almost anyone that you make your own luck. You dont get by on luck this many times, he says from his Long Island, New York studio, in the process of finalizing his Geffen debut album, Clothes Drop. How does luck happen four, five times?
Its a good question -- especially considering that, when Shaggy makes his luck, he has a knack for doing so on a massive scale. In his extraordinary career, hes done several rounds of major heavy lifting for his brand of music, helping to stake, and even re-build, the global profile of dancehall reggae over the last decade and more. The first worldwide reggae crossover record to come out of the New York dancehall underground was Shaggys Oh Carolina. Then, his platinum album and single Boombastic came at a time when the early fusion of hip-hop and computer-style dancehall was well past its creative peak. More recently, Shaggy recorded the most successful dancehall reggae album in history, the 10-million selling Hot Shot.
Scheduled for release in the Fall 2005, Clothes Drop, Shaggys sixth studio album, is a non-stop boomshot of a record, a varied and invigorating explosion of tough rhythms, with Shaggys unique rough-and-smooth toasts devoted to music, women, fun, and even, at the appropriate moment, the spirit.
The dancehall underground has been rocking in recent weeks to the pre-release track Ready Fi Di Ride, a rugged club banger thats currently in the Jamaican sales top 10 and top 5 on local Jamaican radio, produced by Tony Kelly.
With an irresistible electro-tribal rhythm and a tongue-twisting speed-toast, Wild 2nite pairs Shaggy with Olivia, the G-Unit diva who recently shared the Number One Candy Shop with 50 Cent. Another inevitable early focus of the album is the wickedly catchy Supa Hypnotic, a steamy and pulsating team-up with vocalist Nicole of the notorious Pussycat Dolls entertainment troupe, produced by R&B hitmakers Soulshock and Karlin.
Also highlighting the album is the mind-bending rhythm of Clothes Drop, devised by the quintessential Jamaican rhythm geniuses Sly and Robbie, at once bouncing, addictively melodic and jaw-droppingly creative. Would You Be is another essential track, a breezy and melodious updating and tribute to the warmly enveloping classic R&B beat-ballad style of the Isley Brothers and Al Green.
Elsewhere on the album: the exotic, futuristic Dont Ask Her That points up the influence of the new dancehall on American hitmakers like track producer Scott Storch; Ultimatum strikes a jazzy hip-hop note, produced by Shaggys long-time collaborator Shaun Pizzonia, known as Sting International, whose creative direction unifies the album; and Stand Up revives the rhythm of Draw Your Brakes, first popularized on the soundtrack of the epochal gangster-reggae film fable The Harder They Come. Theres always lots of variety on my albums, Shaggy understates. Im the only one in dancehall who can do any kind of music I want, and I like that. I find a new thing and I want to experiment.